NECO Marketing Questions and Answers 2021 – Expo (Free)

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NECO Marketing Questions 2021 : NECO Marketing Questions and Answers 2021, objective and theory answers (Expo) for National examination council (June/July) 2021.

NECO Marketing objective and theory answers For you to have good NECO result in  Marketing examination as well as repeated questions for free in this post. You will also understand how NECO (Chemistry) Marketing questions are set and how to answer them. The National Examinations Council (NECO) is an examination body in Nigeria that conducts the Senior Secondary Certificate Examination and the General Certificate in Education in June/July and December/January respectively.

Please Note that the NECO 2021 Marketing OBJ and theory questions and answers  and any other NECO expo is provided by us for free. We understand that a lot of website charge of collect money from student to provide NECO expo Marketing theory answers to them. NECO questions and answers are provided for free. We will do same during WAEC.

Read Also: NECO Data Processing Questions 2021 and Answers -Expo

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NECO Marketing Questions and Answers 2021

You are on this page because you want the 2021 NECO Marketing.  The question and answers will be posted here during the NECO Marketing 2021 examination. Keep checking and reloading this page for the answers.

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Today’s NECO Marketing OBJ Answers: (2021 Answers)

For Accuracy, Answers will be loaded in this page 2 hours to the main exam. 

NECO Marketing Questions and Answers 2021 Objectives Answers

1-10: EBEEACDDBD

11-20: BECAAECCEA

21-30: DAEAADCEBD

31-40: DCCCBCBDEE

41-50: DECDCDAEEB

51-60: DBBDCAAEBC

Read Also: NECO Mathematics Questions and Answers 2021 Expo

NECO Marketing Answers 2021 – Essay

This are sample questions and answers from the previous Marketing NECO examination. The main answers for 2021 will be loaded in this page 2 hours to the exam time.

(2a)
Marketing can be defined as the performance of business activities that direct the flow of goods and services from the producer to the consumer or users in order to satisfy consumers and accomplish the company’s objectives.

(2b)
(i) Consumer market: This consists of the Purchasers in the household who intend to consume or benefit from the purchased products and who do not buy the products for the main purpose of making profit.

(ii) Industrial market: This consists of individuals, groups or organizations that purchase a specific kind of product for direct use in producing other products or day to day operation.

(iii) Producer market: This consists of individuals or businesses that purchase products for the purpose of making profit by using them to produce other products. It can also be refer as businesses that make or create goods and services.

(iv) Government market: This consists of government units at federal, state and local levels. Agencies at all levels purchase goods and services used in performing critical government functions. Government are huge customers of all kinds of products.

Read Also: NECO Exam Timetable 2021 PDF Download

NECO Marketing Questions 2021 and Answers – Part 2

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(4a)
Promotion is an element of marketing mix that consists of all communications efforts aimed at generating sales and building a favorable attitude for an organization and it’s goods or services. It also refer as a process of informing customers of new product features and persuading them to buy the product.

(4b)
(i) Personal selling
(ii) Public relations
(iii) Advertising
(iv) sales promotion

(i) Personal selling: Personal selling involves the direct personal contact of sellers with the potential buyers with view of making a sale. It can also be referred to as the face to face meeting of the sale men with the potential buyers in their houses, offices or market, e.g door to door selling.

(ii) Public relations: Public relations is another important aspect of promotion. This is a deliberate but sustained effort by a firm to establish a good image for the organization in the eye of its numerous public and by so doing create goodwill and favorable trading(business) environment for the company and its products or services.

(iii) Advertising: Advertising can be defined as any paid form of non personal communication which is directed to the consumers or target audience through various media in order to present and promote products, services and ideas. Advertising informs, educates and persuade people to buy the advertised goods and serves.

(iv) sales promotion: Sales promotion can be defined as any activity that is used to stimulate sales of a product. It is a special promotion technique designed to exchange brand patronage. Sales promotion may be directed at consumers in the form of consumer promotion or to middlemen as trade promotion. It usually lasts for a period of time.

NECO Marketing Questions 2021 and Answers – Part 3

(7a)
Consumer behavior is the study of individuals, groups or organizations and the processes they use to select, secure, use and dispose of products, services, experience or ideas to satisfy needs and the impacts that these processes have on the consumer and society.

(7b)
(i) Problem recognition
(ii) Information search
(iii) Purchase decision
(iv) Evaluation of Alternative

(i) Problem recognition: This can also be called awareness of need. Need is the most important factor which leads to buying of products and services. Need in fact, is the catalyst which triggers the buying decision of individual. The marketer must recognize the needs of the consumer as well as how these needs can be satisfied.

(ii) Information search: In consumer buying decision process, information search comes second. In this stage, consumer searches the information about the product either from family, friends neighborhood, advertisements, whole seller, retailers, dealers or by examining or using the product. A successful information search leaves a buyer with possible alternatives.

NECO Marketing 2021 Questions and Answers

(iii) Purchase decision: The purchase of a product or service is the fourth step in the consumer buying process. At this point, the consumer has considered all the factors relating to the product, and has shopped around for the best deal or option. Consumer have typically made up their minds about what they want to spend and where to spend it.

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